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Storytelling and Data for SMEs: Lessons from Google
In a world drowning in content, how does a small or medium business (SME) stand out? And what data for SMEs to track? Hint: It’s not by chasing every trend. According to Tiago Faria, a marketing strategist and former International Growth Consultant at Google, it all falls down to two things: In this podcast episode,…
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Human-Centric Marketing with Pete Sena
As I sat down with Pete Sena for our latest episode, I was excited to dive into some truly inspiring topics. From the role of storytelling in marketing to the power of human-centric design, Pete’s insights promised to be nothing short of enlightening. Our conversation revealed that at the heart of all great marketing and…
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Unraveling the Art of Communication with Dr. Michael Gerharz
In this enlightening episode with Dr. Michael Gerharz, we dive into the art of communication. We explore how to break down complex jargon, keep audiences engaged during presentations, and harness the power of storytelling. Along the way, we share life lessons through personal experiences, like the nuances of bicycle riding and the mastery of music.…
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Lessons on Authenticity and Transformation: Kevin Palmieri’s Story
In a world where authenticity often seems elusive, Kevin Palmieri’s story serves as a beacon of hope and transformation. Kevin shared his journey from being driven by external validations to finding his true calling and happiness through self-awareness and authenticity. This blog post delves into Kevin’s experiences and the invaluable lessons he has learned along…
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Insights from a Ghostwriting Expert with 80+ Books
Have you ever felt the call to adventure, only to hesitate at the edge of the unknown? A couple of weeks ago, I shared an episode of the Nico Storytelling Show with Joshua Lysack. He is a hard-working writer who has penned over 80 books. His journey from aspiring novelist to a sought-after ghostwriting expert…
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From Comic Books to Creative Campaigns
Standing out is harder than ever. But maybe the trick isn’t in being “new.” What if success is in the past? Our latest podcast dives into nostalgia-driven marketing. Our guest? They’ve tapped childhood inspirations to create unforgettable brands. Here’s why nostalgia works: Miss the old days? So do your customers. Our guest’s journey began with…