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From Comic Books to Creative Campaigns
Standing out is harder than ever. But maybe the trick isn’t in being “new.” What if success is in the past? Our latest podcast dives into nostalgia-driven marketing. Our guest? They’ve tapped childhood inspirations to create unforgettable brands. Here’s why nostalgia works: Miss the old days? So do your customers. Our guest’s journey began with…
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Perseverance and Stubbornness in Business
I recently started publishing bits and pieces from my podcast conversations with Terrence, founder of D17. Terrence Diggs, the visionary behind D17, has worked with some of the biggest names in the industry, including ASICS and Kiko Kostadinov. Through his work, Terrence continues to blend his love for design with the spirit of nostalgia and…
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Podcasting Power | Revolutionizing Company Culture and Updates in 2024
Discover how podcasts are transforming internal company communications, offering a dynamic way to engage employees with updates, culture, and training. Embrace the wave of work-from-home (WFH) changes with podcast marketing, production, and promotion strategies that connect teams and streamline information sharing.
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Marketing and Production Tools for Podcast Management
Today’s content marketing landscape, podcasts stand as a vital tool for brand engagement. Successful podcast hosts utilize platforms like Zoom for quality recordings, emphasizing the importance of skillful conversation to enhance podcast marketing. Effective podcast management and production are pivotal, with open-ended questions fostering deeper guest interactions.
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The Brands That Last the Longest Stand on Storytelling
If you want your brand to surpass time itself, two elements are crucial: A captivating story and consistent repetition. Nike has its roots entangled in mythology, drawing inspiration from the goddess of victory. This adds a layer of mystique, resonating with consumers who aspire to be triumphant. Shelby, renowned for its legendary automotive creations, has…